Practical thinking, one topic at a time.
Growth, governance and judgment: original perspectives from Amit Drabu and Amrapalli Twinkle Satpathy Drabu on building, scaling and protecting modern businesses.
AI may not lie in the philosophical sense, but it can mislead customers with confidence. Amit Drabu on what that means for B2B sales, contracts and trust.
A contract cannot manufacture trust, but it can test a strategy with uncomfortable precision. Three decisions, made calmly before signing, that turn commercial intent into agreements built to…
By Amit Drabu, Founder & CEO, ATS Sales Partners Market leadership is often attributed to visibility, ambition or the strength of an individual leader. Its foundations are less…
Why founders should look beyond price and scope to understand how contracts allocate liability, indemnity and commercial risk before they sign.