ATS Sales Partners

Building a Practical B2B GTM & Revenue Engine

Free live masterclass · ATS Sales Partners

Building a Practical B2B GTM & Revenue Engine

Connect GTM strategy, sales execution, content-led demand generation and AI-powered intelligence into one practical revenue motion.

DateWednesday, 21 October 2026
Time9:30 PM IST
FormatLive on Zoom · 40 minutes
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The outcome

A connected revenue engine—not another collection of disconnected tactics.

Many B2B companies treat GTM planning, outbound sales, content and technology as separate activities. This session shows how to connect them around the right ICP, target accounts, buying committee, positioning, priority channels and repeatable execution.

40-minute agenda

What we’ll cover

01
Strengthen Your B2B Growth StrategyBuild around your ICP, target accounts, buying committee, value proposition, positioning and priority channels.
00:00–05:00
02
Build a Repeatable Sales EngineImprove prospecting, personalised outreach, qualification, stakeholder mapping, follow-up and closing.
05:00–12:00
03
Get More From Your Sales & AI ToolsUse Sales Navigator, ZoomInfo and LLMs for account intelligence, prospect research and personalised messaging.
12:00–20:00
04
Create Content That Supports SalesTurn expertise and customer insight into videos, newsletters, case studies, LinkedIn content and lead magnets.
20:00–27:00
05
Connect GTM, Sales, Content & TechnologyBring strategy, outbound, enablement and AI-powered tools together as one connected motion.
27:00–34:00
06
Live Q&A & Your 30-Day Action PlanIdentify your biggest growth opportunity and leave with practical actions for the next 30 days.
34:00–40:00
Designed for

Professionals responsible for growth.

  • B2B founders and CEOs
  • GTM, sales and marketing leaders
  • Sales teams improving prospecting and follow-up
  • Businesses using or evaluating Sales Navigator, ZoomInfo and LLMs
Core themes

From strategy to execution.

  • GTM strategy and positioning
  • Sales training and enablement
  • AI-powered sales intelligence
  • Content strategy and demand generation
  • Pipeline development and a 30-day action plan
Your speakers

Experience across demand generation and enterprise sales.

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Amit Drabu

Founder & CEO, ATS Sales Partners

15+ years building demand generation and marketing operations for enterprise and B2B organisations, including Google, Capgemini and Persistent Systems.

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Nitesh Pandey

Global Head of Strategic Services

Nearly 25 years in sales and marketing across four continents, including enterprise deals up to $7M and strategic work spanning Equifax, Star, Zee and Walmart.

Free registration

Reserve your seat.

Complete the form and we’ll email your secure Zoom access link immediately. The session includes live Q&A.

Your details will be used for webinar access, the recording and occasional relevant follow-up from ATS Sales Partners.